Collaborative idea generation for ELT

Orange adverts

For April, I have planned a month of advert-themed prompts on Infinite ELT Ideas. Here is the third:

Continuing the cinema theme (guess where I see most of my adverts!), this is one of a series of adverts by the mobile phone company Orange. They are shown just before the film to encourage people to switch off their mobile phones.

What would you do with this advert in your classroom? You can make any assumptions you like about the context it is used in. Post your ideas in the comments below. All ideas are welcome (there are no wrong answers!)

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Comments on: "Orange adverts" (1)

  1. Perhaps you could use it for unexpected adverts. Show some pictures of famous people or film characters and what type of product you would expect them to be used in. Ending with Darth Vadar where you could also look at VW’s “Vadar kid” adverts to comment on how he has been used in lots of different product adverts that have nothing to do with Star Wars. [this would be a great discussion starter for a buisness marketing group] you could end up with choosing one of the other characters to promote an unexpected product.

    I think it would be hard to use in my classes as in Ukraine they don’t really know star wars that well!

    I wouldn’t mind using some of the other “Switch off your phone” ads in British Cinemas to start a discussion about pet peeves about phones (and to encourage my teenagers to turn their phones [yup multiple phoneS] off at the start of class!)

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